In brief

The Tradie: Talkin’ Tools and Toys reaches the man and woman on the tools – ranging from independent contractors through to the owners of small to medium-sized trade businesses.

For more than 20 years, The Tradie magazine and What Tradies Want have grown to become the most trusted resources for the Australian tradesperson. From young apprentices learning their trade in TAFE, to those growing their trade business, both magazines have been with all tradies throughout their journeys.

Reach

Print circulation

3,400+ Readers

Newsletter subscribers

7,000+ Readers

Average monthly page views

7,700+ Readers

Print magazine frequency​

Quarterly

Target audience​

Tradies (carpenters, electricians, plumbers etc), contractors, sub-contractors, apprentices, sole traders, builders

Newsletter

Weekly

View masthead

The Tradie: Talkin’ Tools and Toys is the extreme sports and lifestyle magazine for tradesmen. It is packed with all the stuff you love doing in your downtime as well as extreme jobs and the Tradie Tough Tests – independent, unbiased tool reviews. It comes out six times a year with the mission of inspiring tradies to live their life to their fullest, on and off the job.

Online

The Tradie: Talkin’ Tools and Toys web site attracts thousands of visitors weekly to get the latest tips, tricks and news.

Digital magazine

The Tradie: Talkin’ Tools and Toys is the extreme sports and lifestyle magazine for tradesmen. It is packed with all the stuff you love doing in your downtime as well as extreme jobs and the Tradie Tough Tests – independent, unbiased tool reviews.

Social Media

Follow The Tradie: Talkin’ Tools and Toys on Facebook & Instagram for all the latest news.