Prime Creative Media acquires leading B2B Publisher Monkey Media

Prime Creative Media is pleased to announce that as of 2 April 2024, it has acquired all print, digital and marketing IP assets from leading B2B marketing and publishing firm Monkey Media.  

As part of the acquisition, Utility, Infrastructure, Energy, Pump Industry, Council and Mining mastheads will join the Prime Creative Media stable. All brands include weekly newsletters, quarterly print publications, and daily news web sites. In addition to its work as a publisher, Monkey Media is also a leading marketing agency in the B2B space, with advanced retargeting and lead generation tools it offers its impressive list of clients. 

“We have long respected the work that the team at Monkey Media has done in delivering advanced marketing services to its clients,” says Mr. John Murphy, CEO of Prime Creative Media. “Their IP in this space is impressive, in addition to the high-quality print and digital mastheads that the team delivers. Their focus on positive news and delivering value to their clients fits so well with Prime Creative Media’s purpose of growing individuals, organisations and industries.”  

Chris Bland, MD of Monkey Media will be joining the Prime Creative Media team as part of the acquisition, along with the team of 20 media professionals. Mr. Murphy and Mr. Bland have already begun on the integration process, and both can see great synergies in the acquisition.  

“Our focus on supporting the growth of our clients through great publications and advanced marketing services matches so well with what Prime Creative Media delivers in the B2B space,” says Mr. Bland. “Our team is thrilled to have found a similarly minded, forward-thinking company, to ensure our business continues to grow and meets the needs of our clients.”  

The first focus area is to ensure a smooth transition for clients, to match then exceed the level of service both companies are known for.  

For any enquiries on the acquisition please contact:  

John Murphy 

CEO Prime Creative Media 

John.Murphy@primecreative.com.au  

(03) 9690 8766