In brief

ABC magazine delivers the information and inspiration operators need to effectively run their businesses. As the handbook for bus and coach operators, only ABC delivers coverage of the latest industry news, analysis of key issues facing operators, case studies of how operators are dealing with them, advice from experts on a diverse range of business issues, the best equipment news and reviews in the country, and a popular series of buyers’ guides — as well as exclusive bus sales data and used bus classifieds. And annually, ABC’s Bus Search publication is widely recognised as Australasia’s No.1 new bus buyers’ guide.

Uniquely, ABC offers so much value to its readers. ABC plays a critical role in connecting industry as media partner for key events, including the annual Bus Industry Confederation National Conference, biennial Australasia Bus Expo, the yearly BusVic Maintenance Conference and the Queensland Bus Industry Council (QBIC) Annual Conference.

With such breadth and depth of content, delivered at high frequency across multiple platforms to an unrivalled audience, it’s no wonder leading bus and coach industry suppliers choose ABC to keep their BUSiness moving!

FOR MORE THAN 35 YEARS ABC has been informing, connecting and inspiring Australasia’s dynamic bus and coach industry

Sean Mortell - Editor


Print circulation

8,219+ Readers

Newsletter circulation

9,500+ Readers

Monthly average page views

65,000+ Viewers

Print magazine frequency​


Target audience​

Owners and managers of bus and coach businesses



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ABC readers are responsible for purchasing decisions in vehicles, parts and accessories, servicing and maintenance, recruitment and training, finance and insurance, health and safety, computer hardware and software, telecommunications, and much more.


Complementing the big monthly read, daily ABC’s breaks the big industry news stories as well as delivering the latest equipment news and reviews, including on-road tests captured on video, new bus specs, and Australia’s leading used-bus classifieds – also delivered conveniently to the inboxes of over 9,500 subscribers through its weekly eNewsletters.

Digital magazine

Keep up to date with the latest news.

Social Media

ABC has a strong social media following with more than 11,928 across Facebook, Linked In, Twitter and Youtube.