Media – Australia’s leading B2B multi-platform media organisation – has announced the acquisition of Escala, a boutique-designed office development in New Quay Docklands Melbourne as its new headquarters.
Designed by award-winning local architects Six Degrees, Escala NewQuay has an eye-catching warehouse brick design anchored by a north-facing public piazza with a ground floor food and beverage offering. The complex features comfortable high ceilings, soaring arch windows that create light-filled spaces for its future occupants. The commercial area sets a new benchmark in creative workspaces to cater for the growing team of the media and events company’s Melbourne head office.
Lifestyle facilities for workers include a spectacular rooftop garden with alfresco dining spaces, gym, heated indoor swimming pool and spa. On-site end-of-trip facilities encompass secure bicycle parking with locker, shower and changeroom facilities. The location of the building is ideal for existing Prime Creative Media team members as well as attracting new talent to the high growth media organisation. World-class connectivity with free public transport on the doorstep, providing direct connection with the Melbourne CBD is another drawcard for workers in this competitive environment for a highly skilled work force.
Slated for completion in 2021, Prime Creative Media’s CEO John Murphy is more than happy to be part of the revival of the Docklands area.
“Docklands is now the area of choice for some of Melbourne’s most dynamic and successful businesses. We are delighted to be part of this and moving into our own dedicated premises at New Quay sets us up for the future. We are a progressive business that realises we need to keep investing in our business and people to continue to thrive in this constantly changing landscape.”