WELCOME

Prime Creative Media is an integrated marketing communications specialist. We are the largest independently-owned business-to-business publisher in Australia. Our mastheads are proven industry-best, multi-channel communications platforms, integrating print & digital media with events. We work closely with companies focused on high-growth industries, both Australia-wide and globally.

Our platforms connect organisations with industry decision-makers. Our editorial team provides key market knowledge and intelligence, as trusted advisors to the industries we serve.

COMPANY NEWS

Prime Creative Media new custodian of Big Rigs National Road Transport Newspaper

Prime Creative Media is delighted to announce that it is the new custodian of Big Rigs National Road Transport Newspaper, that has proudly covered the transport industry for the past 28 years. As a grass roots publication serving its loyal audience Australia-wide, the newspaper has a strong heritage and legacy in the industry. The fortnightly

Prime Creative Media surveys business leaders across 15 industries on effects of COVID restrictions and prospects for recovery

From 28 May to 5 June 2020, Prime Creative Media surveyed more than 2200 business leaders across 15 industries, to capture sentiment as the country began to lift COVID-19 restrictions.   The results paint a relatively positive picture of an industrial landscape experiencing its first recession in almost three decades. Just two-thirds of respondents reported a

Understanding the buyer journey in B2B Marketing

By David Dodd, National Key Accounts Manager Over the past 20 years, Prime Creative Media has worked with thousands of B2B companies to craft successful marketing strategies. Too often, we have seen marketers organise campaigns around short-term sales targets, hoping that a blitz in advertising over 1-3 months will result in immediate sales. We first