Education

Wild_Cover
Wild_Editor

Campbell Phillips, EDITOR

“It’s an honour to be working on a publication with such longevity, and I’m proud to see the offering continue to evolve in its ability to meet the needs of modern outdoor users.”

OVERVIEW

Founded in 1981, Wild is Australia’s longest running wilderness adventure magazine.

Dedicated to unassisted, remote adventures, Wild provides features on a broad variety of activities, including bushwalking, cross-country skiing, paddling and rock climbing. With a highly engaged readership in excess of 40,000 per year, Wild is the only independent magazine in the adventure market that also supports and facilitates Australian conservation.

Today, Wild continues to thrive and explore in the modern publishing landscape, developing specialist content for our website, social channels, mobile app and free email newsletter.

For the conscientious adventurer, there’s no better place to learn about new gear, locations or experiences than in Wild.

REACH

PRINT CIRCULATION

9,000+

NEWSLETTER SUBSCRIBERS

13,000+

Average Monthly Page Views

11,000+

Print Magazine

Bi-Monthly

TARGET AUDIENCE

Bushwalkers, Hikers, Climbers, Paddlers, Travellers, Skiers, Citizen Scientists, Conservationists.

Newsletter Frequency

Fortnightly

Wild_Cover

MAGAZINE

Our full-colour magazine is printed six times per year, allowing us to cover seasonal activities and events from around the country, and beyond. Readers enjoy regular, specialist segments including our campfire recipes, species fact files and track notes.

Wild_Website

WEBSITE

The Wild website is designed as a place to discover our magazine, digital newsletter and Zinio app, but also as a place of added value for existing readers. Read news and analysis beyond the pages of the magazine as our writers keep you up to date on developments in conservation, travel and adventure.

Wild_Digital

DIGITAL

Readers of Wild can take the magazine wherever they go via Zinio – a specialist magazine application available for iOS and Android devices. Simply download Zinio and purchase a standalone subscription to the magazine, or add it to the cost of your print subscription for a small fee.

Wild_Social

SOCIAL MEDIA

Wild content naturally lends itself to consumer-centric social media platforms, as it is often both very colourful and highly shareable. As a result, we’re developing high-growth audiences in Facebook, Twitter and  Instagram. Like or Follow us on any of these platforms and instantly become part of the Wild community.